The biggest Polish social website for book lovers, Lubimyczytac, released mobile app which uses image recognition technology delivered by recognize.im. Photo recognition technology helps people buy better books for better price. How can users benefit?
Lubimyczytac has more than 1,1 mln registered users and 400 000 book reviews (in Polish language). Numbers are growing by 30% monthly delivering more social data gathered for those who love to read books, e-books or listen to audiobooks.
– Recognize.im embedded into Lubimyczytac mobile app enables users to get information about books without necessity to have a book in hand. Let’s imagine a user who is reading New York Times or National Geographic and there is a story about a new book which has just been published. She could grab iPhone, snap a picture of a book cover and check book’s review. Buy it or not – easier to make a decision now.
– buy book and check prices – simple – you see a book, snap a picture and check price. Don’t overpay or simply look for a better price – snap a picture of the product on a store’s shelf or in your friends’ house.
Image recognition technology opens up a new way of getting information about products. Information is available without necessity of having a product in hand. Recognize.im goes beyond barcodes and QR codes which must be printed to deliver information.
Author: Arek Skuza